Herding all of America into these four age/gender categories is of course the kind of folly that marketers have to parade as science when confronted with the diversity of our country. The truth is, people within the same quadrant have diverse tastes -- some watch reality TV, some watch sports, some watch HBO. If everybody could agree on anything (besides Toy Story, that is) we wouldn't have these divisive elections, or people who hate the Yankees no matter how much they win.
When it comes to movies, I often disagree with my peers -- even if we're the same age, same gender, same ethnic background, same education. That's what makes life -- and art -- interesting. I was thinking about how idiosyncratic taste is because